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Customer-Centricity: how to become customer-centric in one easy step
If you listen to the pundits then customer-centricity involves a complete transformation of your business Reading the mountain of ink that has been written on all things Customer (strategy, insight,...
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What is the Kernel of Strategy? (Part IV – Coherent Action)
This post is related to and completes the conversation started in the following posts: Good Strategy and Bad Strategy: What is the kernel of a strategy? (Part I) Good Strategy Bad Strategy: What is the...
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